AVENGERS ENDGAME

Escape Room and Red Carpet Activation

To promote the launch of Avengers Endgame, ESC created a custom Escape Room experience to send some of the ‘fallen’ Avengers for an extreme team building activity before they headed to the premiere. The one hour long room featured complex Avenger's themed puzzles, props, and audio gags that celebrated the end of a 10 year theatrical journey. The entire escape was filmed and cut into an online promotional content piece that gained over 8M organic views.

On the night of the premier, a "Thank You to the fans" station was set up featuring a unique 7' prop bringing talent to film their own personal messages. The content was uploaded real time to Marvel social channels for an intimate fan interaction.