roswell

Series Launch

For the launch of the new Roswell New Mexico series, CW partnered with Experiential Supply Co. to create a unique experience at Tower Records in West Hollywood. This event gave fans the chance to interact with multiple photo opts that put them into the world of Roswell. Over the course of the month, fans could be beamed up, sit in the Crashdown Cafe and walk among the sensory interactive Alien Pods. A VIP event and cast panel kicked off the launch of the show for its inaugural season.